Question 1

We're a mid-market company with a lean GTM team. Is Axy built for us?

Accepted Answer

Yes. Axy is designed specifically for mid-market teams operating with small, generalist GTM functions. It handles the heavy lifting of research, content creation, distribution, and optimisation so your team can focus on strategy, coordination, and revenue.

Question 2

Can we manage multiple business units or products from one place?

Accepted Answer

Yes. Axy is multi-tenant by design. Each business unit, product, or brand can run its own engine with distinct strategy, signals, and voice, while still being orchestrated from a single control center.

Question 3

How does Axy support regional or local autonomy?

Accepted Answer

Axy supports both central oversight and local execution. Central teams can maintain alignment and standards, while regional or product-level growth leads can operate independently with strategies tuned to their market, language, and ICP.

Question 4

Does this work across different geographies and languages?

Accepted Answer

Yes. Axy is commonly used by companies expanding internationally. It helps maintain a professional, native-level tone across markets and reduces the burden of non-native writing, manual review cycles, and fragmented execution.

Question 5

Is this just another GTM intelligence or analytics platform?

Accepted Answer

No. Axy is built to reduce GTM intelligence overload. Instead of surfacing more dashboards or recommendations, it uses market signals and performance data to decide what runs next, and executes it automatically.

Question 6

How much time does this require from our team?

Accepted Answer

Very little. Most teams spend 10–15 minutes a day reviewing or approving output. Axy handles research, drafting, imagery, publishing, and optimisation end to end.

Question 7

Can we use Axy for just one product or region?

Accepted Answer

Yes. Many teams start by using Axy at the business-unit or regional level. It works equally well as a local execution engine or as a central GTM backbone across the organisation.

Question 8

Will this force us into a single brand voice or message?

Accepted Answer

No. Each engine maintains its own strategy, positioning, and tone. Axy is designed to preserve nuance across products, markets, and founder or leadership voices, not flatten them.

Question 9

How does Axy fit with our existing tools and workflows?

Accepted Answer

Axy is designed as infrastructure, not a replacement for your entire stack. It plugs into your existing channels and workflows and reduces the need for agencies, manual AI orchestration, or additional headcount.

Question 10

What does onboarding look like for a mid-market team?

Accepted Answer

There's no heavy setup. Axy audits your website, channels, and market signals to generate an initial marketing strategy in minutes. You can refine guardrails over time, but execution starts immediately.

Question 11

Will the content sound generic or "AI-written"?

Accepted Answer

No. Axy grounds execution in real market behaviour, search intent, and performance feedback, not prompt templates. Content improves over time as performance data feeds back into the system.

Question 12

How quickly will we see results?

Accepted Answer

Most teams see improved consistency, reach, and early performance signals within weeks. As content compounds across AI search and social, results continue to improve over time.

One control center for marketing
across complex B2B organisations

1,500+ founders and teams have delegated marketing to Axy

Axy runs your Blog, Linkedin and X,
powering your growth on autopilot

Show up in AI search

Grow reach and build trust on Linkedin and X

Capture engaged leads without lifting a finger

Agency-level marketing strategy and execution
for 1% of the price

Populate your knowledge base

Axy finds market signals and trends

Axy creates and distributes content

Axy learns what works and optimises automatically

Channels supported

Designed for HQ and regional teams

Manage multiple business units and brand voices

Operate across regions and languages

Run GTM with a lean team

Balance central oversight with local autonomy

What changes when marketing runs itself

Always know what to say

Stop wasting time and effort

Insight to execution in minutes

How lean teams delegate marketing to Axy

Savannah Lee

Aurelien Vasinis

Florian Rennberger

Oliver Jones

Oleg Lebedev

William Metcalf

Frequently Asked Questions

Delegate marketing to Axy

One control center for marketing across complex B2B organisations